brandor™ on branding

In a World Full of Deepfakes, Gifting Is Still Real

How to prove human thoughtfulness in an AI age.

Sep 29 • 

Delano B.

The Bright Side of Competing in a Noisy Market

Why it's worth the hard work to break through.

Sep 12 • 

Delano B.

There’s No Spam Filter on a Gift

The outreach channel that still has a 100% open rate.

Sep 3 • 

Delano B.

1

August 2025

Slow Down on AI... Or Your Brand Might Get Lost in the Noise

AI is great. But keep the focus on quality over quantity.

Aug 4 • 

Delano B.

July 2025

It’s a Painful Race to the Bottom… If You Don’t Have a Brand.

The power of reputation in an information-saturated age.

Jul 25 • 

Delano B.

June 2025

Get In-Person With Customers As Much As You Possibly Can

The old-school move that has become a top way to stand out in 2025.

Jun 30 • 

Delano B.

Fire Bullets, Then Cannonballs

Why it pays to test small before going big.

Jun 16 • 

Delano B.

May 2025

How to Make Sure Tariff Wars Don’t Explode Your Branded Merchandise Budget

3 tips for making an impact without breaking the bank

May 23 • 

Delano B.

The Key to Meaningful Employee Onboarding

Anchoring an unforgettable experience with a tangible expression of value.

May 2 • 

Delano B.

April 2025

Back to the Future: Why Direct Mail Is Only Going to Matter More in an AI World

Showing human thoughtfulness amidst the digital noise

Apr 14 • 

Delano B.

March 2025

A Gift is Worth a Million Words

Talk is cheap. But real value is unforgettable.

Mar 31 • 

Delano B.

Gifts Speak Louder Than Words

How to make an unforgettable statement.

Mar 21 • 

Delano B.